Founded by former broadcaster Sophie McFarland (BBC, PA, ITN, Canal +, France 24 & Global Radio), we exist to help your story get the coverage it deserves, by producing quality visual and audio assets for news media, and delivering the best PR results with our unrivalled media contacts.
Our PR team is made up of current and former journalists who understand newsrooms and how they work. This also means we have an unrivalled network of contacts who help our stories get the coverage they deserve.
deft consistently delivers top scale national and global broadcast PR campaigns for some of the best known brands in the world.